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Solutions for Corporate
When you need that extra support from time to time
Communications Messaging. Our communications development model has been developed on the basis of best practices using extensive interviews with marketing management across many organisations, advertising agency executives and the latest academic research in the field.
Communications Hierarchy. Aligning communication objectives to a clearly defined marketing strategy will ensure a common understanding of your strategic direction for communications and facilitate the advertising agency in creating targeted campaigns. We enable the framework for application across multiple media channels including traditional media, PR, Social Media and Digital.
Creative Brief Writing. We do all the pre-work and draft a workable Creative Brief document. Together with our client's we construct in-depth consumer and buyer understanding within the category, write the insight, clearly define marketing and communication strategies and add the brand’s equity elements. The result is breakthrough creative work.
Training & workshop facilitation. Training key stakeholders on a common integrated marketing communications model provides the framework to ‘workshop’ and apply long-term communication strategies for your brand. The training is targeted to brand managers, agency partners, market research teams and category or segment managers as relevant and appropriate.
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